That's me! Brooks Hansen
I founded Memphis Roar - starting from the ground up - in 2007. We've slowly but surely turned our platform into the most active, independent Memphis site out there. Dig around a little. Don't find what you're looking for? Contact us below.
What sets us apart
First of all, we are independent. And yes, that's a positive thing. We dictate what we produce for our readers based upon feedback directly from them. If they want to see more of something, we listen. If they don't like something, we change it. Also, despite our independence as a site, we have a national reach and viable presence thanks to the USA TODAY Sports Media Group. Finally, our community is unlike any other. Our forums are heavily moderated but full of respectful and intelligent conversations between hundreds, if not thousands, of Memphis fans at any given time.
Our Reach
- Pages Per Visit - 6.58
- Average Visit Duration - 7 mins.
- Facebook Likes - 5,397
- Twitter Followers - 5,634
- Forum Members - 9,218
- Unique Monthly Pageviews - 331,643
- Visitor Return Rate - ~90%
- Unique Visitors this Year - 167,557
Awards / Honors
2010 M Award - Best Sports Website
Voted on by readers of Memphis Sport Magazine, Memphis Roar won its first M-Award in 2010 as the Best Sports Website in Memphis.
Affiliation
USA TODAY Sports Media Group
USA TODAY Sports Media Group has launched USA TODAY Sports Digital Properties, melding the BNQT action sports properties with the Big Lead Sports mainstream sports properties. The result is a sports inventory that allows advertisers to reach their target sports enthusiast audiences. Overseeing operations will be Chris Pirrone, as he assumes the role of General Manager. Pirrone has served as Executive Vice President and General Manager of Premium Display, Mobile and Video Digital Advertising at Traffic Marketplace, as well as Chief Administrative Officer and General Counsel at Connexus Corporation and Associate General Counsel at ValueClick, Inc.
“As one of the most-visited sports properties online, our audience reach and scale is immense,” said Pirrone. “USA TODAY Sports Digital Properties is in a truly unique and enviable position to help agencies and advertisers drive sales and build brand awareness by engaging an enthusiastic audience of mainstream and action sports fans with custom executions across premium TV, print, display, mobile, video and social channels.”
Independent Sports & Opinions, Inc.
ISO, Inc was founded in 2011 as the umbrella company for Memphis Roar. ISO, Inc's ventures include a myriad of online sports properties that reach a vast number of demographics and regions.
2011 M Award - Best Sports Website
Memphis Roar won back-to-back awards as the #1 fan-voted sports website in the city. This is a testimony to our users, just as much as it is to our connection to them.
Age Distribution
- 18-24 - 20%
- 25-34 - 38%
- 35-44 - 22%
- 45-54 - 14%
- 55+ - 6%
Income Distribution
- <30K - 38%
- 30K-60K - 29%
- 60K-100K - 25%
- 100K-150K - 5%
- 150K+ - 3%
- 5%
- 10%
- 15%
- 20%
- 25%
- 30%
- 35%
Memphis Roar's History
- USA Today
- 2011 M-Award
- 2010 M-Award
- Independent
- ESPN Affiliate
- Start
- 2006
- 2007
- 2008
- 2009
- 2010
- 2011
- 2012
Advertising and Sponsorship
Memphis Roar has the expertise to provide a customized solution for your advertising needs. From custom logo and advertising artwork creation and audio/video advertisement integration down to individual statistics and analytics for ad effectiveness, Memphis Roar has the creative flexibility to maximize the return on your advertising dollars. Options for your advertising and sponsorship dollars range from message board forum naming rights, advertising blocks of varying sizes and placements, event coverage sponsorship where all content generated is "Presented by" your company, video advertisements, and podcast audio advertisements. For more details, please use the contact form below.
Nonprofits
If you are a principle involved with a nonprofit and have a need for advertising, please contact us. Our rates are flexible for nonprofits.
Artwork stipulations
Premium ads are above the fold. We do have the ability to provide frequency capping. Both static and animated IAB banners are accepted. Available ad sizes are: 728x90, 300x250, 160x600, 310x110, 110x80. You may submit artwork in the following formats: .jpeg, .png or .gif. All artwork must be design with web-safe/RGB colors. We do approve ads quickly, but the preference is for any request and artwork to be submitted no later than 48 hours prior to the desire start of campaign.